Yume is a French matcha house born from a simple belief: this tea deserves the same recognition as the finest crus.

Inspired by oenology, Yume selects each Japanese harvest with rigor to reveal the unique expression of its terroir.

Origin, quality, aromatic depth: here, everything begins with respect for the product.

Abroad, matcha is a way of life. In France, it still remains to be revealed.

“Returning to the essential, to the authentic, giving meaning back to what we consume.

Yume was born from this conviction.

Living with a chronic intestinal illness, I learned to listen to my body and rethink my balance. That is when I discovered matcha. An ancestral drink with a fascinating modernity, offering steady energy and many benefits.

Yume does not reinvent the matcha ritual, it roots it back in its essence. Each harvest offers a tasting experience inspired by the Japanese tea ceremony, revisited with modernity and simplicity.

More than a drink, Yume crus are an invitation to savor a product that respects the body, the mind, the environment, and its producers.”

Eva - Founder of Yume

Yume does not reinvent matcha. It roots it back in its essence.

Each cru offers a tasting experience inspired by the Japanese tea ceremony, revisited with modernity and simplicity.

A daily gesture, but also an experience to share - at home or in exceptional places: hotels, restaurants, cafes.

More than a drink, Yume crus are an invitation to savor differently a product that respects the body, the mind, the environment, and its producers.